Carmax

People go nuts trying to preserve the flawless condition of a brand new car, but we’re letting them know that Carmax's used cars are so pristine, they’ll want to take crazy care of them, too. 

OOH 

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( This one is backward so that it can be read properly through your mirrors when backing in. )

CAR FRESHENERS AND STICKERS

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Copywriter: Me! 

AD: My shotgun rider— Sabrina Cavanagh 😝